Client
CW Customs
Services Provided
Logo Design, Graphic Design, Web Design, Social Media Management
Project Details
It’s CW Customs’ mission is to deliver top-quality, built-to-order custom lighting at an affordable price for all vehicle makes and models. What was once a one man show is now the top producing custom lighting company for Toyota Trucks in the world.
I connected with CW Customs in early 2017 via Instagram and wasted no time to begin the rebranding process. From logo creation to web development to continued social media management, CW Customs remains to be one of our most active clients to date.
Logo Design
CW Needed a simplistic logo that could be easily recognized. One of the most important goals was that it needed to be a nod toward the company’s product, while still appealing to an audience who doesn’t necessarily know what that product is.
Web Design
CW had a very basic website with hardly any content on it. It did however get a pretty steady amount of traffic due to the social media presence of the company. Deciding what was best for the company wasn’t too difficult. A user friendly website that works great on mobile and has a sleek design. We also needed the website to work as a storefront for drop shipping products. This is what I came up with.
The original CW website was setup on Shopify, using the base theme with barely any content on it.
I built a new theme that works beautifully across all devices. After adding a few products I showed the owner of the business how they can easily add, remove, and categorize products on the website.
You can check out the CW Customs website at cwcustomlights.com.
Instagram Management
Upon initially beginning the management of CW’s Instagram page, they had around 5,000 followers and averaged around 100 like a post.
CW Customs now has over 13,000 followers and counting. Getting anywhere from 250 all the way up 1,000 likes per post. We have developed a family for CW with a very strong social media presence. CW is one of the biggest names in its industry and will continue to grow. I am still actively managing Instagram for CW Customs.
You can check out the CW Customs instagram page at @cwcustomlights
Utilizations
Adobe Illustrator, Adobe Photoshop, Adobe Dreamweaver, Shopify, HTML, CSS, jQuery, Javascript